While its black-tie premiere is set for tonight here in Cannes, Pixar's new 3D film Up played to a packed house at a 10AM press screening this morning followed by a press conference with co-directors Pete Docter and Bob Peterson, producer Jonas Rivera and Pixar's head, John Lasseter. Docter explained Up's unlikely genesis: "We made a list of things we always wanted to animate, and one of them was an old guy."
Still, Docter laughed talking about the decision to shoot Up in 3D and how the creative team reacted: "It's like a fun toy: 'Ooh, how do we use it? What can we do with it?'" Finally, while Asner didn't make the journey to Cannes, it was explained that the premiere tonight will have a touch of unexpected star power, with French acting and singing legend Charles Aznavour in attendance, in recognition of his work as the voice of Carl in the French release of Up.
